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Examining the impact of strategic supplier partnership, customer relationship and supply chain responsiveness on operational performance: the moderating effect of demand uncertainty


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Category
Articles
Authors
Jitendra Nenavani & Rajesh Jain
Publisher
Emerald
Publishing Date
01-Aug-2021
volume
37
Issue
5
Pages
995-1011
  • Abstract

The purpose of this paper is to examine the impact of strategic supplier partnership and customer relationship on supply chain responsiveness and then to analyse the influence of supply chain responsiveness on operational performance in the manufacturing industry in India. In addition to that, this study also investigates the moderating effects of demand uncertainty on the relationship between strategic supplier partnership–supply chain responsiveness and customer relationship–supply chain responsiveness.

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